METHODOLOGY

Own The Room® is an experiential, progression methodology guaranteed to produce dramatic and rapid improvement in your public speaking and presentation skills. Whether you are a CEO or new college graduate, an experienced spokesperson or a bashful beginner, Own The Room will lead you to achieve transformative breakthroughs in your communication and confidence. We help teams deliver enhanced performance in minutes, not months. 

This trademarked methodology is applied in different ways depending on the service you experience. Below is a summary of the entire methodology grouped into general themes so you can understand all the key areas we cover in various ways during the different services. Check out the services page for details or to contact us so we can talk about how we could partner with you today to create instant impact.

 

SETTING THE STAGE: FOUNDATIONS

Connect First

Even before you walk into the room, we have you reading a card on camera. Practice your technique by presenting some of our fundamental tips on how to be a great presenter, learning about how the brain blocks and receives information. You begin right away to feel comfortable on camera with a series of tips and exercises on how to eliminate weak language, overcome nervousness and actually enjoy speaking before groups.  How leaders are perceived and how to convey executive presence.

Be Different

How do you learn to speak in such a powerful way that people are guaranteed to remember what you’ve said? You do on-camera exercises in teams to master techniques that make your message stick. Learn how to use strong language to paint pictures and evoke emotions in the mind of the audience; to open your presentations with a scene; and to “read your audience” to find breakthroughs in understanding how you are being perceived. We also focus on learning the crucial skill of demanding feedback; you will begin to develop the ability to analyze other speakers to see what worked and why—always focused on the positive. Most people focus on negatives during critiques; this is an understandable approach, but it is not the best way to learn or improve. By focusing on the positive, you learn to build on your strengths and unleash your unlimited potential for growth.


MAKING YOU
THE STAR

Voice Modulation

Using inspirational quotes for on-camera practice, you learn how to modulate the volume and speed of your voice to make it more compelling to the ear of the audience, and to expand your own voice range. You learn to understand the power of body language, and practice using your hands, face and body to enhance and punctuate your speech, be memorable, and expand your body language range. Learn how to command and use the full room—how to own, not rent, the room.  

Power of Stories

Practice telling brief business and other stories before an audience to learn to describe memorable characters, statistics and scenarios. Change creates energy, so you will also practice different approaches to identify which techniques will work best for you in different business situations. Videos of your presentations let you see your personal impact on an audience, and which parts of your stories have the most impact. You also learn the art of brevity: how your stories can be brief but still be very powerful.


MAKING THE AUDIENCE THE STAR

Involve the Audience

Explore the growing trend of involving the audience in your presentation.  You learn techniques for making your audience an active part of your presentation, and practice these dynamic techniques in teams. These simple and easy techniques are extremely effective, because they give the audience the job of visibly sharing their thoughts and opinions on the subject—data that is key to persuasion. You also learn to balance creativity and innovation by conveying a senior presence and focus.


BOOKEND A
GREAT SPEECH

Imagine Your Opening

Imagine you are at a huge conference—one thousand people in the audience. You are relaxing in the back of the room when they announce the key note speaker is now….you. Only one small problem: no one told you that you were the keynote speaker!  No problem, but as you start to walk to the stage, with just seconds to come up with a great opening, they change the topic of the whole conference to something completely random and obscure.  You’ll be able to breeze through such a situation, because you will have learned four simple techniques for easily devising a captivating and powerful opening every time—no matter what the topic. You will not only have these techniques for life, but will be able to use them in your presentations right away.

Close With Action

You’ve delivered a great presentation, with a powerful opening and terrific content. You’ve kept your audience involved and engaged, and now it’s time for the close. Learn techniques to wrap up strong and leave them wanting more. You will practice many options for strong closing techniques: spiraling content, putting a bow on it, tying back to your main theme, and one of the strongest closings you can master: getting your audience to commit to action, to do something on the topic because of you.


READ THE AUDIENCE

READ THE AUDIENCE

Most people look at or above the audience—if they make eye contact at all. Learn how to make true eye contact and boost the signal connecting you to the audience. Why does this matter? Once you have established a real connection with the audience, you can read their eyes as you speak, which helps you take everything you do to a new level. The audience will tell you with their eyes when you need to speed up or slow down, what content needs to be re-covered, and much, much more. Learn clever techniques to remember names and improve the way people remember you.

Asking Better Questions

If X-ray vision is one of Superman’s powers, the ability to read your audience is your speaking super power. Learn to actively listen to your audience, to ask the right questions to get to know them, and to answer the questions your audience may be distracted by before they interrupt you to ask them.

Think, Edit, Speak

Banish babbling forever with techniques that will help you be clear and concise every time you open your mouth.

Handling Distracted Audiences

Eye contact and connection is every speakers’ secret weapon. What does a rock-star speaker do when an audience is distracted, looking at their phones, or not paying attention? Through role playing exercises, you’ll learn a set of simple, progressive steps for handling tough and distracted audiences. Learn to throw even the toughest of audiences something to make them pay attention by giving them problems to solve and jobs to do.


APPLY IT TO IMPORTANT FORMATS FOR IMPACT

Map Out Meetings

From little things (getting people to summarize and sidebar) to medium things (starting with a scene, involving the audience) to a big thing (mapping out meetings backward from a product goal, not a process goal), you learn how to apply concepts that will shorten meetings, and increase their efficiency and effectiveness, while still allowing opportunities for creativity and socializing.

Elevator Pitch

Imagine you are on an elevator with your dream client or customer, and had only the moments in the elevator to make your move. Using iPads and cameras, learn three simple steps for doing a sales pitch on anything to anyone, in a very short amount of time. Think of it like fishing: you want them to swallow your pitch - hook, line and sinker. You learn how each step works, how to read when the audience is with you, and how to close the deal. 

Powerful Panels, Hostile Questions

How to be awesome the next time you are on a panel, including techniques for handling hostile questions.

Keynote Speech

Become so good you could immediately become a paid motivational speaker (but, remember, we get 10% of all T-shirt sales when you go on tour). Building on your story telling skills, you start with a story of a “life lesson” you learned growing up, and turn it into a gift to the audience. With video, peer and coach feedback as you start in a scene, harmonize your space, stick the landing, and make your speech matter.

Structure for Sales

As creative as we and our audiences are, most people prefer some structure in presentations, especially for sales. Our four-step approach gives a simple model to help people’s natural sales talent shine through in a way that opens customers and audiences more to what you are selling.

How to Be an Executive Coach

Executive Coaching is different from skill coaching. An Executive Coach hears, in a safe and confidential space, about the hopes or concerns of another and “coaches” her/him to positive action through a simple process. Learn and practice the steps of discovery, exploration, action and commitment to identify for a coachee what the underlying issues may be, what options are available and the choice to commit to a concrete path of action.


INTEGRATION

Hero Speech & Humor

In this integration, we pull it all together and watch you use the previous training to deliver polished and professional presentations. You’ll be asked to give a speech about a hero—from your life, from history—integrating the various techniques we have already learned, especially openings, closings, and audience involvement techniques. We wrap it up by tapping our inner comedians—everybody gets the chance to tell a joke!

BUSINESS PRESENTATION

Incorporate everything you’ve learned so far— be creative, something new & different, involve the audience, use of space, body language, voice modulation— and deliver 2-minutes of your real world content: a portion of a presentation you always do, a new presentation coming up that you want to practice or speak on an industry trend.

60/60 Commercial

It’s the video age, so we help you feel comfortable on both sides of the camera. Working in small teams, you’ll have sixty minutes to make a real, 60-second commercial, using props and with a topic selected from a menu. In 60/60 Commercial everyone gets the chance to play director, producer, camera-person and star, integrating all the techniques you have learned with creating a product, culminating in watching each other’s commercials.

Team Presentations

Remember when the nightly news was delivered by one anchor person? Now we watch a news team, which makes for a livelier and entertaining broadcast. The team approach is also a growing trend in presentations, where each member contributes their own unique talent, expertise and personality to create more interesting and dynamic presentations. Learn how to manage the unique challenges of team presentations, when to choose the team approach, and how to apply Own the Room techniques to team presentations.

Two Minute Talk®

Now that you’ve mastered our trademarked methodology of cutting-edge presentation skills and techniques, we give you the opportunity to show off that new confidence on video, in front of a live audience. A “Two Minute Talk” is a short video of you, speaking in front of a group on a topic of your choosing. It can be considered a sizzle reel because it is part of the “sizzle” to your steak, illustrating your personality and style.